Market research

We offer full service market research projects throughout Europe and within various industries in B2B markets. Our services range from identifying your business target to project implementation and reporting findings.

Telemarketing

Telemarketing is key in today’s B2B market. It is the fastest and most effective way to contact customers and prospects.We can help you build up your own telemarketing team whether you need inbound, outbound or both, in any European language.

Appointment setting

The phone is the best tool for making appointments. We can make your appointments for you or coach you and your team on the techniques of successful appointment making​.​

Lead Generation

We can generate leads for you. We can also nurture cold and warm leads to turn them into hot prospects. We provide our clients with good quality and detailed leads.

Event recruitment and follow up

Whether you are hosting an event or a webinar, we can call and personally invite your customers and prospects for you, making sure you get the valuable information about your attendees before meeting them up at the event. We will also follow up with the participants and no-shows in order to generate leads after your event.

Successful phone call

What people say about us

Marco Romoli
I am a Sales Manager and I have had the pleasure to have Annika as my teacher for professional English. She is very nice and makes you feel at ease. In the sector where I work, Information Technology, knowledge of technical English is very important, as is Annika’s expertise in the sales sector.

Marco Romoli – Sales Manager at Cast Software

Anders Sjoberg
Annika is a true telemarketing and demand gen professional. Always positive, solution oriented and eager to deliver results. With a firm hand she has taken on whatever challenge I have put on her desk and steared the campaigns towards high set targets. Her inspiring manner brings great energy into any campaign or any team.

Anders Sjöberg – Online Sales Specialist, SAP Nordics and Baltics

Cecilia Engfelt
Few people have the opportunity to report to a manager who is also a coach and mentor—but I did when I worked for Annika. Her methodological sales techniques, training sessions and campaign preparing sessions were of high standard and enabled me as well as my team mates to perform the ”impossible” and reach our targets.
Cecilia Engfelt – Communications and Project Coordinator
Ildiko Kocsis
I have been consistently impressed by Annika’s attitude towards her work: she cares for and maintains a frequent dialog with her customer, giving recommendations on how to change certain telemarketing campaigns to achieve better results…. Thanks to her interpersonal skills she has developed a productive working relationship with everyone she has worked with….. She has been sharing best practices from Nordics with the other countries, being an advocate for creating process synergies.

Ildiko Kocsis – EMEA Project Manager at SAP

Sofia Goransson
I started out with zero experience in sales, but Annika’s training quickly gave me the knowledge and confidence I needed to achieve my goals in lead generation. Annika has a vast experience in both sales and coaching, as well as outstanding people skills. She truly knows how to inspire people and help them reach their goals!

Sofia Göransson – Education and Science Administrator at Örebro University

Jarle Zachariassen
Annika has an excellent understanding of business and the Nordic market. She is dependable, focused, and hard-working. Annika is a fantastic business development manager with great results. She is well liked by the client and a person you can trust.

Jarle Zachariassen – Managing Director Wine Impulse S.L.

I have worked with many different suppliers within lead generation but no one has even been close in comparison with Sell Better. They have a professional and committed team that quickly understands our business, which facilitates much of our collaboration. The result of their work has been excellent and their leads have been of the highest quality. Last but not least, they have a wonderful and warm personal touch, which makes our collaboration easy, efficient and fun. Therefore, we will continue to be a customer for a long time to come.


Björn Bondeson, Sales & Marketing Director at Levilo

Ingrid Van Woudenberg
I can’t think of a better person to be your Business coach. I have seen Annika run teams and boost their performances through brain-storming, challenging their way of thinking and guiding them towards success. She will assist you balancing your personal with your business life, and encourage and motivate you, build your sense of self-worth and confidence. She is a source of inspiration that will motivate even the most skeptical thinkers. I envy her for her energy and endless optimism.

Ingrid van Woudenberg – Entrepreneur

Kristin Nilsson
I have had the pleasure of working under Annika Widén’s leadership. As a sales coach she is pedagogic, motivating and resourceful. I learned a lot from her and gained the knowledge of using different sales methods, such as SPIN, to improve my selling techniques. This has helped me throughout my whole career, not only in terms of sales but also in other aspects of the positions that I’ve held since.
Kristin Nilsson – SEM Specialist at an international IT company
My experience with Sell Better is beyond all expectations. In past I have tested several companies in the same category but nothing is even close to these results. I strongly recommend Sell Better, the people working there are the best. Professional, skilled and full of energy.

Peter Lindström - Sales Manager, Swetrack Electronics AB