Communication is the key to success in Sales.
Come to us in Italy or let us come to you and we will teach you how to relax in communication and let your “Professional Character” come out.
We have one personality at home and one at work.
Sometimes we need to sharpen our characters in order to reach our working goals.

We can all create a Professional Character who can work with us, for us!
Learn how to create the Professional Character through Theatre
We offer courses in a real theatre!

Interpersonal Communication has always been the basics of any type of human relationship, including modern sales action. This course aims to teach the basics of Human Communication on the basis of the Transactional Analysis teachings. The communication techniques illustrated in this course can be applied to any type of human relationship, from friendship to love and, obviously, used to realize the so-called Rational Sales, one of the most effective, correct and modern systems of sales.
- Marketing & Advertising
- Basics of Transactional Analisys
- Transactional Analisys
- B2B and B2C
- 121 Sales Phases
- Complex Selling
- Analisys and Solving of Objections
- Closure and Post-Sales
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A customer is more inclined to listen to what a salesperson has to offer if there is a need. In this course you will learn how to ask the questions that will uncover the needs of the person you are talking to. You will learn to analyse the questions you ask on a daily basis. This course is very interactive and the team will be able to roleplay. They will also get recorded phone calls to analyse and give suggestions on how to improve the speakers’ performance.
Managers that take the course will be able to create exercises on team performance and learn to analyse them in order to improve performance.
"Understanding your customers’ needs will increase sales."
With our workshop in Motivational Interviewing – we will give you the tools to unlock other people’s willingness to change – and improve.
Motivational Interviewing (MI) is a methodology that addresses ambivalence to change. MI is designed to help people with the following:
- Discover their own interest in making a change in their life
- Express in their own words their desire for change (i.e., "change-talk")
- Examine their ambivalence about the change
- Plan for and start the process of change
- Enhance their confidence in taking action and noticing that even small, incremental changes are important
- Strengthen their commitment to change
There are four core principles of MI:
- Express empathy
- Roll with resistance
- Develop discrepancy
- Support self-efficacy
"There is no other place you can learn MI as with us!"
The Code of Honor is an innovative approach that substantially improves the performance, efficiency and productivity of any team (not just sales). This leads to a growth in profits and customer satisfaction, in less time, with less effort, and for less money (a lot less!) compared to traditional methods, and, the achieved results are much more important and longer-lasting.
The Code of Honor is a direct intervention targeted to remove specific blockages and specific dysfunctions that prevent the team being able to work at peak performances, changing the mindset and turning it into a Championship Team.
The transformation, once occurred, is permanent and also affects the new members who will join the team at a later time.
The program is conducted through a series of meetings in which all team members must participate (manager included), during which blockages and dysfunctions are brought to light and rules are created to permanently remove all of the problems.
Instead of working individually, this program changes the behavior of your team as a whole, and winning becomes consistent. A true win/win atmosphere is created, and this breeds energy, performance, synergy and results.
"This is an innovative and unique approach, the only one able to improve performance and productivity of any team by more than 60% in a few weeks."
We want to follow your business model and will study the product/service before the training, making sure that we can support you in any way. The content of this training will cover:
- How to communicate without using body language
- How to prepare for sales call
- How to structure the call in the most effective way
- How to open the call
- How to get past gatekeepers
- How to approach prospects
- How to identify customers’ requirements.
- How to ask and listen
- How to present the solutions/products
- How to progress the call
- How to close the call
- How to generate a lead
- What information the lead should contain
- How to end a call
"“We know how to get out the best of people on the phone and we enjoy doing it!”"
What people say
